Main Street Mount Joy

Main Street Mount Joy (MSMJ) is a catalyst in the effort to revitalize downtown Mount Joy. Our mission is to preserve and promote what is unique about downtown Mount Joy for the benefit of businesses, residents and visitors. Main Street Mount Joy (MSMJ) is a collaborative effort involving the Borough of Mount Joy, the Mount Joy Chamber of Commerce, private individuals and business owners. MSMJ is based on a model established by the National Trust for Historic Preservation. The work of the organization is divided into four committees: Design, Economic Restructuring, Promotions, and Organization. Each committee is run by volunteers from the community. Only one full time staff person is employed. MSMJ works to create an inviting streetscape that emphasizes a sense of place and highlights the unique assets and historic character of downtown Mount Joy, to strengthen the economic base of downtown Mount Joy through business retention, recruitment, property intervention, and information gathering, and to promote downtown Mount Joy as the community?s social, cultural, and economic center.

Incorporated in June 2003, MSMJ grew out of an existing revitalization program known as REACH - Renewal, Enhancement and Advancement of the Community through its Heritage. The organizations have since merged into one.

In 2009, Main Street Mount Joy began working with the Plan the Keystone Team and PennDOT to develop a “Downtown Destination Development & Branding Plan” in anticipation of significant physical improvements to be undertaken by PennDOT in the vicinity of the Mount Joy Amtrak Station.  The shared goal of this work was to create a thriving and successful Main Street in Mount Joy.

In spring 2010, the consulting firm Kennedy, Coulter, Rushing & Watson (KCRW), in Chattanooga, TN was hired by Glatting Jackson (now AECOM) to assist MSMJ in developing a three year Strategic Plan for Organizational Sustainability so that MSMJ could continue and enhance its efforts to be a catalyst for downtown business development.

Through this planning process both the vision and mission statements were revisited and renewed to better describe the direction of the organization’s purpose over the next 3 – 5 years.  The newly adopted statements are:

The Vision of Main Street Mount Joy

Downtown Mount Joy is a vibrant, friendly, and attractive dining, shopping, and entertainment center that showcase distinctive small town charm for residents as well as visitors.

The Mission of Main Street Mount Joy

Main Street Mount Joy is driven to build, strengthen, and promote a prosperous downtown that provides a friendly, viable, fulfilling experience for businesses, residents, commuters, and visitors.